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Our Services

The length and breadth of services that we provide are extensive and includes Market Research, Events and Promotional services in the following areas.

  • Strategic Market Research
  • Advertising, Media & Industrial Research
  • Brand Research
  • Customer Satisfaction Research
  • Corporate and Employee Research
  • Channel and Retail Research
  • Product and Packaging Research
  • Pricing Research
  • Opinion Poll / Interviews
  • Mystery Shopper Insights (MSI)
  • Social Research / Focus Group Discussions(FGD)
  • Promotional Activities like Product launch(Pre & Post); Sampling; Road Shows & Nukkad Natak; Product Display Counter
  • Each Semap management team has 12+ years of market research experience.
  • We tap that collective intelligence to bring our clients optimal ideas and solutions.
  • We love what we do- otherwise we wouldn’t have been doing it-and we think this makes it enjoyable for our clients to work with us

Our assignments & Work Experience

SEMAP MARKET RESEARCH has been the pioneer in conducting market research exercises for several sectors. Today, there is hardly any sector that SEMAP MARKET RESEARCH hasn't researched. From potato wafers to PCs, cigarettes to cellular phones, medicines to hospitals, doctors to chemists, alcohol to air conditioners and bubble-gums to big-sized cars - just name it and we have researched it.

S. No. INDUSTRY BRAND OBJECTIVE
1. Alcohol Whisky People preference with categories
2. Automotive Honda, Bajaj, LML, Maruti, Maruti, Hyundai, Mahindra, TVS & TATA Leading brands with qualitative aspects
3. Agriculture & agro products Sugarcane, rice, Paddy and agricultural equipments Production (qualitative & quantitative), output Vs input
4. Consumer durables Kelvinator,Voltas, L.G, Samsung, Whirlpool, & many others Launching, price impact, consumer opinion on particular brand, categories with prices, durability vs prices
5. FMCG Soaps, tea, salt,Toothpaste, Talcs,Hair Oils & many others Customer satisfaction for Brands
6. IT Internet & telecom Interviews with IT managers How to improve the optimization
7. Industry & business Industralist,wholesaler & Retailers Detailing about retailing from the company view point about the services from the stockiest end, penetration of the product, enquiry about the product
8. Media & Entertainment For Star news, Colour, Sony, Sab TV, Life-OK & Outlook (Ex FGDs, DIs, CHVs, Ethnos, Exit poll & opinion poll & NRS/ IRS
9. Social PSPOne (USAID), Unicef , Sipsa & ORG. Family planning, Aids, pulse polio immunization RCH.
10. Educational Assessment of Drop-out Rate at Elementary Educations Hospitals, Doctors & Pathology Census vis-à-vis empanelment
11. Tobacco Cigarette ( ITC & GPI) with shop based study & FGDs % of smokers Vs population,
12. Garments Raymond, Arrow & Pantaloon Customer satisfaction